building view

Clash of the clouds: evaluating Salesforce vs alternative CRMs

men in suit in a bank
Thursday, April 27th, 2023
10:30 AM — 12:30 PM EST

Join an array of seasoned Financial Services executives for a:

rundtable icon in red

Virtual Roundtable Discussion

Exchange perspectives with esteemed financial services executives, and explore how they’ve compared the Salesforce Platform solution against other CRM’s and what they’ve learned from their journeys.

complimentary lunch icon in red

Complimentary lunch

Get your favourite lunch delivered by UberEats and enjoy a midday recharge.

Register Now

Igniting a Platform solution:

Join us for a candid conversation with a panel of lending industry executives to hear about their journey evaluating the Salesforce and Microsoft customer engagement platforms. Themes they'll be speaking to throughout the session will include:

  • Where to begin in a CRM evaluation, the internal "sale"
  • How to champion a solution within a large organization; and,
  • How to consider a shift in platforms if an investment has already been made

The panel will be moderated by Casey Ryan, RVP of Salesforce's Midwest Banking & Lending practice, and Pam Hannett, SVP of Financial Services at Gerent. Panelists include: Vita Martinelli Boese, SVP, Head of CRM at Wintrust, Zach Llyod, Chief Digital Officer at Fulton Bank, and Jin Gwak, Chief Digital Information Officer, AmeriCU Credit Union.

men holding a lightbulb

Featured Experts

pamella hannett

Pamela Hannett

Senior Vice President, Financial Services
Gerent

Pamela is a financial services veteran with over 25 years of prolific industry experience, and more than a decade of Salesforce ecosystem leadership. Her areas of expertise include commercial and retail banking, wealth management, and mortgage lending. Pamela is well-versed in all aspects of Salesforce technology — having previously served as Salesforce’s Senior Director of Product Management for Financial Services Cloud. To date, she has onboarded 100+ financial services institutions to Salesforce.

Casey Ryan

Regional Vice President, Midwest Banking & Lending
Salesforce

Casey is an experienced banker helping Financial Services firms successfully transform digitally through using the Salesforce platform of engagement. He supports executives and innovators in finance and technology on their digital journey by leveraging nearly 20 years of industry experience. Seeing customers realize ROI and achieve widespread adoption of Salesforce enterprise software solutions are his top priorities.

Zach LLoyd

Chief Digital Officer
Fulton Bank

Lorem ipsum dolor sit amet consectetur adipisicing elit. Fugiat veniam accusamus, vitae perferendis molestias ratione molestiae nobis, omnis distinctio quae dolorem. Deleniti officia, eius explicabo odit commodi sunt dolorum non? Reiciendis eos excepturi ex assumenda repudiandae unde corrupti, libero dicta nisi itaque in nostrum ipsa illum facere? Sit, assumenda quas.

Jin Gwak

Chief Digital Information Officer
AmeriCU Credit Union

Jin is an experienced Chief Digital & Information Officer providing a visionary approach to leading and growing a $2.5 billion Credit Union in collaboration with the executive leadership team. At AmeriCU, Jin has developed and implemented a technology strategy aligned with the organization’s vision and mission. Her skills include, but are not limited to, project management of large cross-functional centralized and decentralized, web-based applications and shared infrastructure initiatives, services, and projects from conception to implementation.

Register now

We look forward to having you join us. Please provide your contact information and we'll email you a voucher for your complimentary lunch. See you soon!

Thanks for Registering!

An event invitation will be sent to your email shortly.
Oops! Something went wrong while submitting the form.