Join Gerent & Salesforce for

AI Everywhere: From Perfecting Your Golf Swing to Driving Efficiency, Security, and Customer Experience in Financial Services

About

Imagine if AI could help identify and improve golf swing flaws related to posture, angles, swing plane, tempo and rhythm or offer specific drills and instructional videos to improve your technique? Co-Founder of the The Golf Sanctuary, Michael Shinn, will talk about developing use cases for AI in the growing market for indoor golf venues.

As banks and other financial institutions compete for market share, identifying use cases for AI is an important step in determining how to utilize the endless capabilities of AI to not only grow and create loyal customers but stay relevant in our new AI world. Managing Director and Financial Services Industry Advisor, Jim Collins, will share what Salesforce is hearing from our customers on AI Use Cases and how you can get started.

Details

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Thursday
May 15th, 2025

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11:00 AM - 3:00 PM CST

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The Sanctuary Golf & Social Club 8114 Isabella Lane
Brentwood, TN

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ABOUT GERENT

Gerent is a trusted Salesforce Summit consulting and implementation partner. With a deep anchor in industry, the agility of a mid-sized firm, and the extended capabilities of a large integrator, we offer a one-stop shop for all your transformation goals.

ABOUT SALESFORCE

Salesforce is the #1 CRM, enabling companies of every size and industry to digitally transform and connect with their customers in a whole new way through a single view of customer data and real-time insights that create personalized experiences and drive cost savings.

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Featured Speakers

Jim Collins

Senior Director, Financial Services
Salesforce

Jim is an accomplished executive with over 30 years of business experience, including 27 in the banking industry. He is a strategic leader who focuses on building high performing teams that focus on execution and results. At Salesforce, his team drives mind and market share globally — adjusting to real-time market events, driving immediate growth, and positioning for long-term industry changes.

Michael Shinn

Founder
Sanctuary Golf & Social Club

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We look forward to having you join us. See you soon!