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Join Gerent and Capital Blue Cross in our

Blue Plan Transforms Crucial Content for MSRs/PSRs

About

Today, health insurance organizations (payers) need a way to deliver cohesive, accurate information to their internal customer service staff.  

This webinar is designed to offer valuable insights through a real life customer success story in which Capital Blue Cross moved nearly 2k documents to Salesforce Knowledge. Hear the "why" behind the move to Knowledge to house their critical documentation and the partnership with Gerent to streamline this data.  

The session will feature a Q/A with Capital Blue Cross' VP of IT Delivery and Technical Business Support and their Director of Salesforce Solutions, along with a demonstration.

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Tuesday, March 26, 2024
2:00pm - 3:00pm EST
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Join us for this interactive dialogue to learn about how you can improve the service and experience of your members!

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Agenda

  1. 1

    Welcome & Introductions

  2. 2

    Use Case Review

  3. 3

    The Solution

  4. 4

    Knowledge Demonstration

  5. 5

    Fireside Chat: Sue & Michael

  6. 6

    Questions & Answers

Featured Speakers

Cheryl Gibson

Cheryl Gibson

Senior Director of Healthcare & Life Sciences (Payers)
Gerent

Cheryl Gibson is a tenured healthcare professional and Salesforce solution leader who excels in translating business processes into high-value technical solutions. With nearly three decades of industry experience — 10 of which were dedicated to directing the strategy, design, and implementation of complex projects in the Salesforce ecosystem — Cheryl is well-equipped to help Gerent’s payer clients overcome hurdles and achieve their ideal future state.

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Sue Engels, PMP

VP, IT Delivery and Technical Business Support
Capital Blue Cross

With over 30 years in the health care insurance industry, this professional boasts extensive experience in IT program and project management, encompassing all phases from scope definition to project execution. Sue's background spans both business and technology in the public and private sectors, holding roles from executive leadership to individual contributions. Known for excellent team management, strategic thinking, and effective communication, Sue has a proven record of enterprise-level project success.

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Michael Lepley

Director of Salesforce Solutions
Capital Blue Cross

With over eighteen years of leadership experience in finance and insurance, Michael Lepley has become a skilled expert in managing operational processes, enhancing personnel performance, and optimizing internal systems for better efficiency. Michael brings these abilities to bear working in the Salesforce ecosystem for the past nine years. His approach to efficiency and performance improvement has significantly benefited the teams and organizations he has worked with over the past two decades. Michael has been instrumental in developing large scale solutions through the use of technology and leadership skills leading to successful solutions while growing effective teams.

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