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Transformation @ Work

Episode 30: Project Rewind: Innovation Blueprint Implementation

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Transformation @ Work

Episode 30: Project Rewind: Innovation Blueprint Implementation

Man standing at a glass board placing sticky notesTransformation at Work podcast background

Transformation @ Work

Episode 30: Project Rewind: Innovation Blueprint Implementation

Andrew Winker

Associate Director Business Development & Strategy
Solugen

As associate director of commercial operations, Andrew works closely with Solugen’s commercial, sales, and business development teams to ensure business decisions are data-driven and successful. He brings over 3 years of experience in consulting and a strong marketing background to the role.

Mario D'Ambrosio

Chief Information Officer
Victaulic

Mario brings over 14 years of experience with Victaulic to his current role as chief information officer at Victaulic. Prior to his current position, he served as chief financial officer for the company’s Canadian business unit, and global director of IT and business services.

Anandhi Narayanan

Business Transformation & Strategy Leader
Gerent

Anandhi brings over 17 years of experience in manufacturing, not just with technology, but with the people and processes that can lead to meaningful change. During her tenure in IT, she led digital transformations for finance, supply chain, operations and sales operations. For the past 4 years as a consultant, she has directed cross-cloud implementations, driving strategy and thought leadership for supply chain organizations across the Salesforce ecosystem.

You only get one chance at a first impression — and for higher ed institutions, that initial assessment often comes in the form of student communications. When institutions take the time to deliver personalized and welcoming communications, students feel comfortable; and from there, they’re positioned to excel in their new environment.

However, all too often, inconsistent outreach standards between departments can lead to massive variations in the frequency, consistency, and tone of their messaging. Emails from recruitment may be warm and welcoming, but once a student is admitted, those messages may become stilted and brusque. If institutions want to maintain relationships with students long after they become alumni, they need to deliver consistent, personalized communication throughout the entire student journey.

When considering a Salesforce implementation, identifying where to start can be a distinct challenge. For growing organizations, endless possibilities can lead to scope creep and unclear priorities. Conversely, older, more established businesses often have workflows in place that lead to information silos and added resistance towards new solutions. Either way, the challenge is the same: put effort into the wrong areas once, and you risk wasting time, money, and employee effort, and lowering adoption long-term. So, how can businesses confidently map out a successful implementation? For two Gerent clients, the answer was to develop an implementation strategy prior to deployment.

In this episode of Transformation @ Work, we kick off a multi-part deep-dive on our team’s strategic approaches to Salesforce implementation — how different implementation styles helped real Gerent clients achieve their business goals. Specifically, we’re looking at the Innovation Blueprint: an initiative that occurs before Salesforce deployment, with a focus on outlining an achievable strategy that diagnoses key pain points and maps where Salesforce will offer the most impact for an organization.

Key Insights

03:36: At a high level, what is an Innovation Blueprint engagement?

01:51: Why Solugen & Victaulic chose to pursue an Innovation Blueprint implementation

04:39: Signs that a business might benefit from an Innovation Blueprint engagement

06:14: What makes an Innovation Blueprint implementation special, and how can businesses benefit from it?

10:25: What steps go into an Innovation Blueprint implementation?

16:30: Outlining the benefits Solugen & Victaulic experienced after going through the Innovation Blueprint engagement

About Our Guests

‍Solugen

Solugen is a specialty chemical company that creates safe, cost effective, and environmentally-friendly chemical formulations. The company designs its own formulations through bioforge operations; it also distributes common chemistries in full and dilute concentrations.

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